At the Titans of Small Town show last weekend, I was chatting with some of the people there and someone (I've forgotten your name - sorry!) asked me about newspapers and comics and I had a revelation I'd never had before, which is as follows:
The death of newspapers is going to be great for comics, you guys!
And here's how I defend that:
When you say "comics" to people, they'll think of what they're familiar with. And if you say "comics" to most people in North America - and here "most people" unfortunately means "people who have never stepped inside a comics shop" - what they'll be familiar with will probably be three things: superheroes, Archie, and newspaper strips.
Superheroes are pretty easy to avoid if you don't read them: they're sold in comic shops, and the only time they intrude out of that is on amusement park rides and when movies come out. Archie you'll see in the checkout at grocery stores, but I don't see many adults (besides myself) flipping through them while waiting in line, and I don't think they sell much beyond the under 12 set. I think it's fair to say that newspaper strips are the only comics the average adult in North America has a chance to read every day. They're in the same paper that the news comes in! That's CONVENIENCE.
And what sucks is that most comics appearing in newspapers are BLAND. Terribly, similarly, depressingly bland.
There are exceptions! There are some great newspaper strips, I am pretty sure. And while it could be that newspaper syndicates offer a huge array of really good comics to papers, what the editors of every mainstream newspaper have overwhelmingly chosen, in every city I've ever lived in, traveled to, or otherwise read the papers of are the safe ones, the standbys: Garfield. Hi and Lois. Blondie. Hagar the Horrible. Beetle Bailey. Born Loser. Frank and Earnest. The Wizard of Id. I say "mainstream" newspapers because I've never seen an alt weekly running "Beetle Bailey" unless they're being particularly ironic. Look, The Onion's print edition thought it would be funnier to run Cathy in Spanish than it would be to run it in English, the language that the rest of the paper is printed in.
I'm referring to these comics as "bland" because they're all telling the same sorts of jokes, jokes that have long become predictable. I'm not saying they're terrible, because they're obviously appealing to an audience - and judging by the interchangeability of their humour and their comedic aesthetic, it seems like they're all appealing to the SAME audience.
That's where the problem is! The comics being printed in most newspaper comics pages don't appeal to the majority of people. Obviously one comic is never going to appeal to everyone, but there's so little variety in most comic pages that it reduces down to presenting only one sort of comic, only one sort of comedy, day after day. There's a variety of reasons (safety, momentum, the syndicates themselves) that these comics, the safe ones, are the comics that most people are exposed to, day after day. Can you really fault the public for deciding that maybe comics just aren't that good? For confusing the medium with the only examples they've seen of it? After years of reading the comics page and finding only one good comic - or worse, of reading the comics page and finding nothing but a sea of depressing comics that follow the formal structure of a joke, but are so wholly and unambiguously unfunny, they defy classification as "humor" - can you blame them for finally concluding, "Wow, maybe comics just aren't for me."?
And with newspapers (in their current format) struggling, so too is their comics page. It'll either die slowly or it'll morph into something different, and either way it'll be an improvement. It's going to be great, you guys! In 15 years, when young people hear the word "comics", they're not going to think "Garfield". Nobody but Garfield fans will think that! The rest of us will either be thinking of a comic that WE enjoy, or we'll never have actually read a comic and have fewer negative preconceptions about the form.
I want to be clear: this is not dissing newspaper comics, beyond those that I named, I suppose. I'm not saying all newspaper comics are terrible: in fact, I'm certain there's actually MORE terrible comics online than there are in print. And I'm not dissing print as a medium either - whether print or web comics, we're both doing comics, guys. What I am dissing, what I'm prematurely celebrating the death of, is the standard newspaper comics page: that ambassador which, for whatever reason, ended up privileging blandness over interest, sameness over change, safety over risks. That ambassador which once reached into the homes of most everyone in North America, introducing comics to a whole generation with a depressing, bland handshake that went on for 80 years. That ambassador which started out great, but which ended by giving a whole generation the smallest idea of what comics can be - of what comics ARE, right now.
This isn't a problem online because there is no syndicate there deciding which comics to price at which rate and no newspaper editors deciding for you what to read today. There's just comics - most of them free. If you find one you like, odds are the author is also linking to his or her favourites too, which is a great starting point for assembling your own reading list. There's tons of great work out there - you just need to go exploring.
The good newspaper comics will still be just as good when you're reading them online.
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April 13 2009, 20:16:02 UTC 3 years ago
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April 13 2009, 20:44:53 UTC 3 years ago
It would seem to me that one way to maintain readership would be to let some fresh comics into newspapers, instead of these weird, shambling, outdated strips that somehow keep going and going. I've been known to buy a Sunday paper just so I could read comics; these days, I read a few mainstream dailies, and I read them entirely online. (The rest of the strips I read are high quality web comics that feature, say, talking dinosaurs, or sad children, or ... you get the point.) As far as actual story goes, I'm happier with webcomics. Most of the mainstream strips I read for snark purposes.
Anyway, excellent blog post!
April 13 2009, 20:55:05 UTC 3 years ago
The one with the ants is the most awesome thing to every grace a newspaper comics page.
April 13 2009, 22:14:12 UTC 3 years ago
Garfield Without Panels
Following your link to Lio brought to my attention that there is apparently a single-panel version of Garfield available, conceivably for people who aren't prepared to make the three-panel commitment up front?http://www.gocomics.com/lifeaccordingtog
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April 13 2009, 23:45:55 UTC 3 years ago
(I probably wouldn't own half the CDs in my collection if it weren't for mp3s)
April 13 2009, 21:00:39 UTC 3 years ago
April 13 2009, 21:03:00 UTC 3 years ago
I think that comics in newspapers is pretty much obsolete. Not only do I rarely hear of people picking up a newspaper to read the comics in there, almost nobody I know actually enjoys the comics themselves - Dilbert, For Better or for Worse, that kind of thing. Like you said, it appeals to a seemingly narrow target audience within the already-thinning audience of the printed paper.
I think that newspaper comics CAN be safely dissed and dismissed. And I think that just as newspapers need to evolve more fully in order to survive and thrive in the modern age, distribution of comics, especially webcomics, is also still in its infancy and figuring out exactly where it needs to go and how. Is revenue for online comics to be had from merchandising, advertising, or what? And how can online comic writers and artists band together to promote and grow the medium and not get it dismissed as just a juvenile pastime or stale teenage humor?
Because for every bad comic that's printed in a newspaper, there are fifty terrible comics out there on the web that makes nobody but the artist's weird aunt laugh. I often have a hard time even trying to get a friend to read Dino Comics, because they don't understand where it comes from or the kind of shift in mindset they have to make from reading Family Circus when they hear the word "comic".
I think that one thing that's really helping some of the webcomics out there right now (for me, anyway) is that they are associated with personalities. Penny-Arcade is the most obvious one, but other sites, mainstream or not, such as xkcd, Dino Comics, or Dr. McNinja almost have a personality of their own independent of the comics themselves - the writer shines through in little ways, be it alt text over the images or blog posts or a Twitter account that people start to follow. It creates a more organic connection between the work and the readership.
anyway nothing im saying is particularly interesting so i will end abruptly without capitalization or punctuation for no good reason hah
June 10 2009, 15:23:29 UTC 2 years ago
Especially that last sentence. That was magic.
April 13 2009, 21:10:48 UTC 3 years ago
Still, I appreciate the sentiment.
April 14 2009, 01:21:25 UTC 3 years ago
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April 13 2009, 21:41:46 UTC 3 years ago
Love,
Chip
April 13 2009, 21:42:55 UTC 3 years ago
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Anonymous
April 13 2009, 21:45:51 UTC 3 years ago
Mr. North for Comics President
This is the most cohesive statement about how I really feel about comics that I have ever seen. Thanks for putting the problems with most syndicated comics out there so clearly, hopefully some one will listen to the dino king. Will definitely link to this!Comics Guy
www.dailycomicsreview.com
Anonymous
April 13 2009, 21:54:37 UTC 3 years ago
Great article
I came upon a similar conclusion not long ago as well, but it was nowhere near as intelligent and eloquent as yours. It was basically "Garfield and other newspaper comics suck and they should die so people stop thinking those are the only comics out there."This is a much better article, I think, and I'm glad you wrote it.
April 13 2009, 21:56:59 UTC 3 years ago
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April 13 2009, 22:55:05 UTC 3 years ago
Newspaper blandness - Could slogans be the answer?
I have tried to explain this to my parents time and again, that it isn't that the newspaper comics are BAD, per se, it's just that they're not good. It's like saying that the food at McDonald's isn't THAT bad. Which is not unlike saying that spraining your ankle isn't THAT bad, because you could have broken your foot. Maybe newspaper comics just need a new slogan to broaden their appeal -Newspaper Comics: The "Light Beer" of Funny
The Funny Pages: Making Sure You Don't Laugh TOO Hard
Beatle Bailey: Real Army Stories Would Make You Cry
Hagar the Horrible: Because No One Wants to Laugh About Burning Villages
The Wizard of Id and B.C. : Mediocre Parables for the Masses
The Family Circus: They're Unremarkable, Just Like Your Children!
Shoe: They're Birds! Get it?
April 16 2009, 01:34:23 UTC 3 years ago
Re: Newspaper blandness - Could slogans be the answer?
I was astonished when I found out that 'love is' is actually a real comic, not an invention of Homer Simpson's mind.2 years ago
April 13 2009, 23:25:31 UTC 3 years ago
But it's hard to end something that pays the bills. Only, apparently, Berkely Breathed can do that.
Not that I disagree with editors always going with mediocrity that's reliable. Isn't this the same problem the American film industry suffers from?
April 14 2009, 01:32:32 UTC 3 years ago
Thanks.:)
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April 16 2009, 07:22:49 UTC 3 years ago
Even worse Archie comic
Sonic and Archie? What about that crossover with the Teenage Mutant Ninja Turtles?Or even better, all those Archie comics that were all about how much they loved Jesus. Oh yeah, they're out there.
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April 14 2009, 00:40:34 UTC 3 years ago
Seriously, I stopped finding newspaper comics funny when I was about 12 (except in the context of the aforementioned site), and I was not a particularly sophisticated child.
April 14 2009, 00:53:56 UTC 3 years ago
Also, I dig the Margo icon. :)
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Movies like Watchmen and Dark Knight I think can only help too, where people see that you can do more complex stories with four color characters...
April 14 2009, 01:49:13 UTC 3 years ago
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